Animation Car CGI characters comedy documentary location matte paintings night prosthetics puppeteering set design SFX Stop motion transitions
Renault "Evolution"
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Evo kid
Kids look at cars from very early years. They dream about having one and work hard to get the license to drive one. Then it's about getting an expensive sports car when you have your 40's crisis. Finally you are driven in a custom car to the grave so pretty much cars on your mind the whole life! In this spot we take this fact even longer; the kid actually grows up to become a car himself!
Client: Renault Agency: Publicis Produced by: Les Telecreateurs Post production: Swiss.se